DigitAll, a subsidiary of W Group leading digital transformation and the evolution of measurable smart media in the region, and Advertima, a retail media…

Hypermedia – a subsidiary of W Group – has been awarded Exclusive Out-Of-Home (OOH) advertising media rights for the coming 10 years for Expo…

Hypermedia launched today its latest OOH media concept on Sheikh Zayed Road, the “Z Gallery – Art of Media”, a network of more than…

The move is part of a strategic agreement with Abu-Dhabi-based Seventh Decimal, putting audience measurement at the core of out-of-home trading.

Smart solutions, paired with programmatic DOOH facilities and highly accurate measurement tools, will help position Hypermedia and DigitAll as leaders on the OOH market.