
January 23, 2024
BPG Strengthens Integrated Offerings with Internal Promotions & Latest Appointments
BPG (a WPP subsidiary), in a new round of promotions and appointments, boosts its talent pool by 45%.
January 23, 2024
BPG (a WPP subsidiary), in a new round of promotions and appointments, boosts its talent pool by 45%.
November 9, 2023
WPP and Sprinklr plan to create AI solutions to help global clients deliver more personalized and consistent customer experiences using Sprinklr’s unified customer experience…
October 9, 2018
Concluding a high-stakes global creative agency review that started in April this year, Ford has hired BBDO as its lead global brand creative agency.…
October 1, 2018
WPP is officially merging Y&R and VML. VML global chief executive officer Jon Cook will lead the new agency, which will be called by…
September 5, 2018
BPG Group celebrated its recent rebrand and renewed business restructure at the company’s 25th offsite on the QE2 floating hotel in Dubai. The Group…
September 1, 2018
Ford launched its global review in April this year putting incumbent WPP’s Global Team Blue (GTB) under peril, especially at a time when the…
August 30, 2018
The one executive who has persistently stood out as the likely successor to Martin Sorrell at WPP, Mark Read, is set to officially take…
July 7, 2018
A battle between WPP and Sir Martin Sorrell’s new agency, S4, to acquire Dutch digital production company MediaMonks is turning ugly, with WPP threatening to…
June 24, 2018
Wunderman Global CEO Mark Read was thrust into the spotlight in April when WPP announced that CEO Martin Sorrell was stepping down amid an unspecified…
April 22, 2018
The review comes at a particularly bad time for WPP, which has been operating without a CEO since Martin Sorrell stepped down earlier this…
April 20, 2018
The beginning of April 2018 saw an investigation being launched into advertising legend and WPP chief Martin Sorrell over undisclosed alleged “personal misconduct.” Just…
April 15, 2018
Martin Sorrell stepped down as CEO of WPP following an internal investigation into misconduct, ending a 33-year career at the world’s largest agency holding…
April 6, 2018
WPP has confirmed that its board is investigating its CEO, Martin Sorrell, in response to undisclosed alleged “personal misconduct.” “The Board of WPP has…
March 5, 2018
When the world’s largest holding company posts its biggest stock decline in almost two decades and predicts no growth for 2018, there will inevitably…